There are lots of reasons why the Downing Street tool is better than the HMGOV news feed , but for me the top three would be:
1. It’s official
2. It’s [kinda] two way
3. Its one source of information – not many.
I’m really pleased that the take up of Downing Street twitter feed has been so significant, as Nick Booth points out, there wasn’t exactly a rush to follow the HMGov tool when I published it. It’s how the take up occurred that I find really interesting. As Simon Dickson said
‘Just as interesting: I think I broke the story when I mentioned it to my own (relatively) select band of Twitter contacts. I was subscriber no3. Two hours later, we’re up to 23. Word travels fast.’
Stuart Bruce goes into a bit more detail:
‘I (245 followers) was NOT the first to Tweet or blog this story. That honour goes to Simon Dickson (39 followers) at 12:04 yesterday, mine was second at 13:18. It was just that mine got picked up by Marshall Manson (followers 150), which in turn was picked up by Steve Rubel (4627 followers). I think it’s down to the number of followers.’
With 234 followers (at last look) Downing Street has a pretty powerful conversational tool on it’s hands – It’ll be interesting to see what happens when they start talking.